Unbounce offers a tool called Smart Copy, which uses artificial intelligence to generate persuasive and original content in seconds for marketing campaigns. With over 45 templates to choose from, businesses can write ad copy, emails, taglines, and even product descriptions.
Unbounce streamlines the workflow with Smart Copy, providing businesses with more time to focus on other vital business processes. Additionally, Unbounce provides personalized onboarding, page migration, and dedicated support from a team of conversion experts.
Businesses can launch campaigns faster with instant copy for their entire landing page and get more clicks from search results with compelling copy for Google Ads. The Smart Traffic feature automatically sends visitors to the landing page variant that is best for them. Furthermore, Unbounce integrates with top marketing tools like Salesforce, Zapier, and WordPress to streamline the workflow, optimize campaigns, and analyze success with precision.
TLDR
Unbounce's Smart Copy tool uses artificial intelligence to generate persuasive and original content in seconds for marketing campaigns with over 45 templates to choose from. The tool provides multiple versions of content ready to review, edit, and publish, and comes with a desktop app and Chrome extension. Smart Copy allows businesses to create engaging ads, emails, and landing pages rapidly.
Unbounce's Smart Traffic feature automatically sends visitors to the landing page variant that is best for them. Personalized onboarding, page migration, and dedicated support from a team of conversion experts are available for businesses.
Unbounce integrates with Salesforce, Zapier, and WordPress to optimize campaigns easily and analyze success with precision.
Company Overview
Unbounce is a company that helps businesses create engaging ads, emails, and landing pages to grow their business. They offer a tool called Smart Copy, which uses artificial intelligence to generate original and persuasive content in seconds for marketing campaigns.
Smart Copy can write expert-level copy on just about anything, thanks to the tool having read the entire internet. With over 45 templates to choose from, Smart Copy can write ad copy, emails, taglines, and even product descriptions.
Unbounce understands the importance of having quality content and the time it takes to create it. That's why they developed Smart Copy, which unpacks a point of stress for businesses, allowing them to get things done more rapidly and take on projects they would not normally take on. Smart Copy comes with a desktop app and Chrome extension allowing businesses to create content from any location, whether drafting emails or editing shared documents.
Smart Copy provides multiple versions of content, ready to review, edit, and publish. The tool can generate ideas and write whole blog posts in just a few minutes, enhancing the user's writing experience. Unbounce streamlines the workflow with Smart Copy so that businesses have more time to focus on other vital business processes.
The company offers personalized onboarding, page migration, and dedicated support from a team of conversion experts. With Smart Copy, businesses can launch campaigns faster with instant copy for their entire landing page and get more clicks from search results with compelling copy for Google Ads. The Smart Traffic feature automatically sends visitors to the landing page variant that is best for them.
Whether businesses need words fast or want someone to bounce their ideas off of, Smart Copy provides instant content to help speed up their workflow. Unbounce offers a free signup, so businesses can start writing with AI immediately.
Features
Smart Copy
AI-Powered Copywriting
Unbounce's Smart Copy tool uses artificial intelligence to generate original and persuasive content in seconds for marketing campaigns. The tool uses natural language processing and machine learning algorithms to analyze the entire internet and generate expert-level copy on just about anything.
With over 45 templates to choose from, Smart Copy can write ad copy, emails, taglines, and even product descriptions. This allows businesses to create engaging ads, emails, and landing pages that help them grow their business in a fraction of the time it would take to create them manually.
Multiple Versions of Content
Smart Copy provides businesses with multiple versions of content, ready to review, edit, and publish. The tool can generate ideas and write whole blog posts in just a few minutes, enhancing the user's writing experience. This allows businesses to experiment with different variations of their copy to see what resonates best with their audience and drives more conversions.
Desktop App and Chrome Extension
Smart Copy comes with a desktop app and Chrome extension, allowing businesses to create content from any location. This means that businesses can write and edit copy while on the go, whether drafting emails or editing shared documents. This makes it easy to collaborate with a team, no matter where each team member is located.
Smart Builder
Intuitive Drag-and-Drop Builder
Unbounce's Smart Builder makes it easy to create beautiful and high-performing landing pages in just a few minutes. The builder uses a drag-and-drop interface that allows businesses to easily add and edit text, images, and other elements on their pages. This makes it easy to create professional-looking landing pages without any coding or design skills.
Customizable Templates
Unbounce offers over 100 customizable templates that businesses can use to create landing pages that match their brand and marketing goals. The templates are organized by industry and use case, making it easy to find one that is a good fit for a particular business. Each template is fully editable, allowing businesses to make changes that fit their specific needs.
A/B Testing
Unbounce's Smart Builder comes with built-in A/B testing, allowing businesses to test different variations of their landing pages to see what works best for their audience. With A/B testing, businesses can experiment with different elements on their landing pages, such as headlines, images, or calls to action, to see what drives the most conversions. This helps businesses make data-driven decisions and improve the performance of their landing pages over time.
Smart Traffic
Automatic Visitor Segmentation
Unbounce's Smart Traffic feature automatically sends visitors to the landing page variant that is best for them. The tool uses machine learning algorithms to analyze visitor behavior and automatically segments visitors based on their location, device, and other factors. This ensures that each visitor sees the most relevant version of the landing page, which can lead to higher conversion rates.
Conversion-Driven Insights
Smart Traffic provides businesses with conversion-driven insights that they can use to optimize their landing pages over time. The tool tracks key metrics such as bounce rate, time on site, and conversion rate, and provides businesses with actionable insights and recommendations based on that data. This helps businesses make data-driven decisions and improve the performance of their landing pages over time.
Flexible Redirect Rules
Smart Traffic allows businesses to set up flexible redirect rules, giving them more control over how visitors are redirected to different versions of the landing page. For example, businesses can set up rules that redirect visitors based on the time of day, or the type of device they are using. This allows businesses to create a more personalized experience for each visitor, which can lead to higher conversion rates.
Personalized Onboarding and Dedicated Support
Customized Onboarding Process
Unbounce offers personalized onboarding for businesses, ensuring that they get the most out of the platform. Businesses receive one-on-one training sessions with a conversion expert, who helps them get set up and provides best practices for creating high-performing landing pages. This ensures that businesses are set up for success from the start.
Dedicated Support Team
Unbounce provides businesses with dedicated support from a team of conversion experts, who are available to help with any questions or issues that arise. The support team is available via phone, email, or chat, ensuring that businesses can get the help they need when they need it. The team can provide guidance on everything from A/B testing to landing page design, helping businesses to improve their performance and drive more conversions.
Page Migration Services
Unbounce offers page migration services for businesses that want to move their existing landing pages to the platform. The page migration team takes care of everything from setting up redirects to ensuring that the new landing pages look and function as expected. This helps businesses save time and ensures a smooth transition to Unbounce.
Integrations
Unbounce integrates with a range of top marketing tools so that you can optimize your campaigns, create customized user journeys based on lead data, and analyze your success with precision. All integrations are easy to set up, so you can get up and running quickly to streamline your workflow.
Marketo Integration
Unbounce's integration with Marketo allows you to embed Unbounce landing pages with Marketo forms and sync the data directly to your Marketo instance. This integration allows you to track user behavior and trigger automated campaigns based on user responses. Plus, by using the Marketo integration, you can build rules around lead data to create highly targeted campaigns that drive conversions.
Salesforce Integration
Unbounce's Salesforce integration, allows you to automatically create leads in Salesforce and receive email alerts when new leads are generated through Unbounce forms. Additionally, you can update contact or account information in Salesforce, dynamically populate fields on your forms based on your Salesforce data, and track your Unbounce-generated leads directly in Salesforce. This makes it easy to create a seamless user journey and provides your sales team with the data they need to follow up successfully and expediently.
Zapier Integration
Zapier acts as a bridge between Unbounce and over 2,000 top business apps, giving you incredible flexibility in creating customized workflows that best suit your unique needs. Some popular Zaps include adding submissions to Google Sheets, automating your email marketing with Mailchimp, and following up with leads through Slack or Gmail. Regardless of the apps you need to connect, Zapier's Unbounce integration can empower you with more functional events, saving time, and reducing errors.
Google Analytics Integration
Google Analytics provides an array of data that companies can use to improve their website and digital marketing efforts. With Unbounce's Google Analytics integration, you get access to powerful marketing insights, including a performance snapshot of all your Unbounce pages, including A/B test results. This integration also allows you to track user behavior and use Google Analytics data in other marketing tools to gain a nuanced understanding of what's worked and what needs improvement.
WordPress Integration
If you use WordPress, Unbounce's integration can help you streamline the process of publishing, testing, and optimizing your landing pages. Simply download the Unbounce plugin and use it to publish your Unbounce landing pages to your WordPress site. Additionally, you can use the plugin to split traffic between your Unbounce landing pages and your WordPress pages for split testing.
Finally, understand WordPress page performance from inside Unbounce with integrated web analytics and anchor tags make it easier than ever to navigate through WordPress pages.
FAQ
What is Unbounce?
Unbounce is a landing page platform that enables businesses to create and optimize their landing pages. With Unbounce, businesses can create high-converting landing pages that help them achieve their marketing goals. The platform provides a user-friendly drag-and-drop interface, customizable templates, and extensive integration options that make it easy for businesses to build and optimize their landing pages without needing specialized IT or design skills.
What is Unbounce's AI tool?
Unbounce's AI tool is called Smart Traffic. It uses artificial intelligence to direct visitors to the landing page variation that is most likely to convert them. Smart Traffic analyzes visitor data and behavior in real-time and adapts accordingly, making sure that each visitor is directed to the page variation that is most likely to meet their needs and goals.
This results in a better user experience for visitors and higher conversion rates for businesses using Unbounce.
How does Smart Traffic work?
Smart Traffic works by analyzing visitor data and behavior. It looks at user attributes such as location, device, referral source, and browsing history, as well as their behavior on the website, such as how long they spend on each page, what links they click, and how far they scroll down the page.
Based on this analysis, the AI assigns each visitor to the landing page variation that has the highest probability of converting them. Over time, Smart Traffic continues to learn and adapt, improving its accuracy and performance.
What benefits does Smart Traffic offer?
Smart Traffic offers several benefits to businesses that use it. Firstly, it helps businesses generate more leads and sales by directing visitors to the page variation that is most likely to convert them. Secondly, it improves the user experience for visitors by making sure they see the most relevant content and offers.
Finally, it saves businesses time and resources by automating the optimization process, eliminating the need for manual testing and analysis.
Is Smart Traffic easy to set up and use?
Yes, Smart Traffic is very easy to set up and use. There is no need for any specialized IT or design skills - businesses can set it up and start using it right away from within the Unbounce platform.
Once set up, Smart Traffic automatically directs visitors to the page variation that is most likely to convert them, without requiring any further input or intervention from the user. Businesses can monitor performance and make adjustments as needed, but the AI handles the optimization process autonomously.
