Synthesia is an AI video creation platform that utilizes innovative technology to create high-quality videos in over 120 languages, providing an intuitive and straightforward approach to creating engaging training, how-to or product marketing videos. Synthesia eliminates the need for costly video equipment and finding filming locations, replacing traditional studios, actors, and cameras with a simple web-based platform.
The platform has AI avatars and voices that are digital replicas of real actors and people respectively, making it easy for users to produce videos without needing to be on camera or record their voice. Synthesia offers no additional peripherals like cameras and microphones, making it an optimized and straightforward video creation tool.
Users are provided customization options such as fully customizable templates, media libraries, and customizable AI avatars for a personalized look.
TLDR
Synthesia is an AI video creation platform that offers an intuitive and cost-efficient approach to creating high-quality videos, including explainer videos in over 120 languages. Users can edit voiceovers and utilize fully customizable templates, media libraries, and customizable AI avatars for a personalized look. Synthesia offers numerous integrations such as Hubspot, Slack, Instagram, and YouTube, as well as a range of pricing plans starting with a personal $30/month Company Overview Synthesia is a remarkable AI video creation platform that offers an innovative solution to traditional video creation processes.
This platform enables companies to produce videos in 120 languages, allowing them to save up to 80% of their time and budget. Synthesia prides itself on providing an intuitive and straightforward approach to creating engaging training, how-to, or product marketing videos, which makes it a time and cost-efficient alternative to complex and costly traditional video creation processes. Synthesia leverages AI technology to produce explainer videos that can help businesses book 35% more meetings compared to traditional trade shows.
The platform offers no additional peripherals like cameras and microphones, making it an optimized and straightforward video creation tool. The results are impressive, allowing users to create high-quality content in different languages, saving time and money without compromising quality. Using Synthesia, users do not require prior video editing skills.
The platform offers an easy-to-follow user interface, making it accessible to everyone without prior knowledge of video editing. The AI avatars and voices are digital replicas of real actors and people, respectively, making it easy for users to produce videos without needing to be on camera or record their voice.
This feature offers more flexibility, allowing businesses to produce educational materials, internal communications or explaining new processes that they would not have the resources for. One significant advantage of using Synthesia is the ability to update videos anytime, share, embed or download videos in MP4 format. With Synthesia, businesses can produce remarkable explainer videos that are faster, easier and more cost-effective than recording a person doing the explanation themselves.
Better yet, businesses can leverage the power of video content even in situations where it was previously unthinkable. Accolades from users insinuate that the virtual facilitator utilized by Synthesia has led to over 30% increase in engagement in e-learning.
In one instance, a user was able to produce 20 professional-looking training videos using Synthesia in just three weeks, showcasing its suitability for educational institutions. Ultimately, Synthesia is an adaptive and scalable AI video creation tool that significantly reduces the time and cost of producing video content.
Features AI Video Generation Create Videos with AI Avatars Synthesia is an AI video generation platform that enables easy and quick creation of videos with AI avatars, representing actors, in over 120 languages. It eliminates the need for costly video equipment and finding filming locations, replacing traditional studios, actors, and cameras with a simple web-based platform.
Users can leverage Synthesia to add consistent and professional voiceovers to their videos without breaking a bank on equipment or hiring voice actors. Edit voiceovers with ease, the same way one would navigate through a document. Fully Customizable Templates and Media Library Synthesia offers access to fully customizable templates for consistent on-brand content at scale.
Editing and updating videos is effortless with an intuitive, simple interface that requires no prior knowledge of video editing or extensive training.The platform includes a media library to access royalty-free media assets from Unsplash and Shutterstock. Users can upload their fonts, logos, colors, graphics, icons, soundtracks, and more to make videos truly their own. The platform also provides access to royalty-free background music or the flexibility to upload your own soundtrack, transforming videos into engaging content that grabs the viewer's attention quickly.
Customizable AI Avatars Synthesia enables users to choose from an ethnically diverse selection of stock AI avatars or create a custom avatar that perfectly encapsulates their branding. With endlessly customizable options, you can create a unique avatar that becomes synonymous with your brand for audiences worldwide. Screen Recorder and Editing Record Screen Directly in the App Synthesia offers a screen recorder that's easy to use and generates high-quality videos.
Users can record quick videos of their screen within the app, tracking clicks, and choosing how to highlight their annotation. Splicing, trimming, cropping, and editing videos is effortless with high-quality videos in Full HD (1920x1080) resolution that look fantastic on every device. Easy Editing Process Editing in Synthesia is a streamlined process that allows users to add and edit text, images, shapes, transitions, animations, and more to their videos.
Users can simply duplicate their videos, edit them, and create a new one in minutes. Synthesia offers an intuitive and simple interface that requires no prior knowledge of video editing or extensive training, ensuring that everyone can produce polished content that captivates their audience.
Closed Captioning Synthesia provides built-in simple but powerful closed captioning, using AI to generate high-quality subtitles in over 120 languages. Closed captioning is ideal for users with hearing impairment, language barriers, or wherever the audio is not optimal to use closed captions to reach a broader audience. With Synthesia, users can download or include automatic closed captions with a click of a button.
On-Demand Knowledge Portal Short Actionable Tutorials Synthesia's on-demand knowledge portal provides a series of fast and actionable video tutorials for utilizing the platform to its fullest. Tutorials are carefully designed to accommodate users with no previous experience with video editing or AI technologies, ensuring they can create polished educational, training, and promotional videos within minutes. Fast and Secure Access for Everyone in Your Organisation Fast and secure access is essential for users' productivity; hence, Synthesia provides all team members with immediate access to use the platform to its fullest potential.
As a cloud-based solution, it reduces the IT burden and costs of managing an on-premises solution. Synthesia follows strict data privacy and security measures, ensuring all data is safe and secure at all times.
Learn From Others With Synthesia, users get access to high-quality case studies from small businesses to Fortune 500 companies that have scaled instructional video production with Synthesia. Learn how others have achieved concrete results that spanned various industries and educational institutions.
Synthesia's on-demand knowledge portal also bundles GDPR and CCPA guidelines to help users with regulatory compliance protocols. Integrations Synthesia is a highly integratable tool, capable of smoothly integrating with numerous platforms and software. Among the integrations offered by Synthesia are: Hubspot Integration Synthesia's Hubspot integration empowers companies and marketing teams to personalize their communication processes.
By combining Synthesia's AI-enhanced video creation with Hubspot's sophisticated marketing automation features seamlessly, teams can easily create and send highly engaging videos to their audience, all from within the Hubspot platform. With the Synthesia-Hubspot integration, users can create highly personalized videos that are tailored to their customer's specific needs and preferences.
Mailchimp Integration Synthesia's Mailchimp integration enables marketers to create eye-catching video campaigns that increase recipient engagement in email marketing. This integration provides users with a straightforward video creation process for their marketing campaigns, all within the Mailchimp platform. The results are more engaging campaigns, higher conversion rates, and improved ROI.
From within the Mailchimp platform, users can create and distribute dynamic, personalized videos designed to draw their customers in, grab their attention, and interact with their brand. Slack Integration Synthesia's Slack integration allows users to share videos among team members and collaborators instantaneously.
This integration puts video communication directly within the context of your team's workflow. Users can quickly create and share videos that communicate ideas and projects with ease, allowing teams to collaborate efficiently and effectively.
With the Synthesia-Slack integration, users can seamlessly embed videos into channels, messages, and other forms of internal communication, without leaving the Slack interface. Instagram Integration Synthesia's Instagram integration opens a variety of possibilities for brands looking to create engaging, personalized campaigns on this popular social media platform. Using Synthesia's AI technology, marketers can easily leverage personalized Instagram Stories with bespoke messaging, tailored to their target audience.
The Synthesia-Instagram integration offers a new level of versatility that allows users to create truly engaging video ads, designed to drive conversions and improve customer marketing strategies in less time. Pardot Integration Synthesia's Pardot integration makes creating high-quality video content within the platform as easy as it is exciting.
With Pardot's lead nurturing capabilities and Synthesia's AI-powered technology, brands can create videos on the fly that cater to prospects' specific needs, interests, and considerations. This integration offers a new level of personalization for video creation, allowing users to create hyper-targeted video ads and landing pages. With Synthesia's Pardot integration, users can benefit from the rich data and analytics Pardot offers seamlessly.
YouTube Integration Synthesia's Youtube integration enables brands and marketers to leverage personalized video content and enhance their Youtube marketing efforts. With Synthesia's AI-powered creative platform, YouTube creators can quickly create engaging video content that resonates with their target audience.
Additionally, Synthesia's technology ensures that messages are tailored to individual viewers, resulting in higher engagement rates and a stronger connection with each viewer. Marketo Integration The Synthesia Marketo integration allows users to create personalized video experiences for their customers at scale, directly within the Marketo platform. By adding Synthesia to Marketo, digital marketers can create engaging, data-driven video marketing campaigns that are aligned with their marketing strategy.
The Marketo integration allows users to streamline their marketing processes even further through custom campaigns that increase engagement rates and overall brand awareness. Pricing Synthesia offers a plan for individuals looking to create a few videos per month, and a plan for teams looking to scale their video production. The personal plan costs $30 per month and provides 10 video credits/month, 10 scenes, 90+ AI avatars, and 120+ languages and voices.
Meanwhile, the team plan allows for customizing the number of seats, unlimited video credits, 50 scenes, 130+ AI avatars, and 120+ languages and voices, as well as workspace and collaboration features. The price for the enterprise plan is tailored to the organization's particular needs. If you wish to try Synthesia for free, you can generate a video using the free demo video page.
By choosing a video template, entering your script, and generating a video, you can test out the tool at no cost. Additionally, you can access a free product tour or book a personal demo with the sales team.
If you exceed your video credit limit, Synthesia will notify you and charge your credit card for any additional usage. It's worth noting that unused videos do not roll over at the end of a billing period. If you wish to cancel your plan or pause your account, you can do so easily through your account settings.
If you would like to upgrade from the personal plan to an annual plan, please get in touch with customer support. Likewise, if you would like to upgrade to an enterprise plan, please contact the sales team.
Additionally, if you want to add a custom avatar to your subscription, it costs $1000/year. Overall, Synthesia offers a diverse range of subscription options depending on your individual or team's video production needs. Whether you're a startup or a Fortune 500 company, Synthesia has a plan to help scale your video production.
FAQ What is Synthesia? Synthesia is an innovative AI-powered video creation platform that offers businesses an accessible and straightforward approach to create explainer, training, how-to, or product marketing videos in over 120 languages. It removes the need for cameras, microphones or studios, and does not require video editing skills, making it an affordable and reliable option for businesses looking to produce more video content.
How does Synthesia work? Synthesia uses AI technology to create explainer videos by synthesizing speech and avatar gestures into a pre-designed template.
The platform avatars are digital replicas of real actors and individuals, offering excellent flexibility and customization options. Users can provide a text input for the AI to create videos in different languages, accents and tonality, making it a comprehensive tool for training, educational, or product marketing purposes.
The end product is a high-quality, professional-looking video that can be updated or shared in various formats. How can Synthesia benefit businesses? Synthesia offers businesses an affordable, accessible, and scalable approach to produce video content that can be used for educational purposes, product marketing, and advertising.
It can save up to 80% of the time and costs associated with traditional video production. The platform offers multiple languages, accents, and tonality options, making it an excellent tool for global businesses or companies with diverse international clients.
The ability to update or repurpose videos quickly and efficiently provides businesses with a more dynamic and responsive approach to video marketing strategies. What skills are required to use Synthesia?
Synthesia requires no prior skills or experience in video production. The user interface is intuitive and easy to navigate, making it accessible for beginners or professionals. The platform does not require additional peripherals like cameras or microphones, making it an optimized and straightforward video creation platform.
Users can experiment with different voices, tones, and accents without needing to be on camera or record their voice. How long does it take to create a video on Synthesia? The time it takes to create a video on Synthesia depends on the complexity of the video and the user's familiarity with the platform.
In general, users can create high-quality videos in just a few hours, depending on the length of the video and the amount of editing required. Synthesia aims to provide an accessible and efficient approach to video creation, saving users valuable time and resources while producing high-quality video content. Alternatives If you're looking for an AI-powered video creation tool, here are some alternatives to Synthesia: Lumen5 Lumen5 is another AI-powered video creation tool that allows you to create engaging videos in minutes.
Like Synthesia, Lumen5 is easy to use and comes with a range of templates and customization options. One key difference between the two tools is that Lumen5 is more focused on creating social media videos, whereas Synthesia is geared towards training and educational videos. MotionDen MotionDen is a video maker that offers a range of templates for different video types.
Like Synthesia, it allows you to add voice-over, music and animations to your videos with ease. One of the key benefits of MotionDen is that it integrates with popular social media platforms, making it easy to create videos for your social media campaigns.
Vyond Vyond is a powerful video creation tool that is used by businesses of all sizes. It offers a range of features including custom character creation, animation, and voice-over recording. Like Synthesia, it is a great tool for creating training and educational videos.
The user interface is a bit more complex than Synthesia's, but offers more customization options. Powtoon Powtoon is an animation and presentation tool that allows you to create engaging videos and presentations with ease. Like Synthesia, it offers a range of templates and customization options.
One of the key benefits of Powtoon is that it simplifies the process of creating animated videos, allowing even those with no animation experience to create professional-looking videos.
